Product Marketing Manager - User Engagement Lead

Product Marketing Manager-User Engagement Lead

Remote - United States

Today, everyone demands Integrated Experiences that instantly connect them to what they want. And Boomi is uniquely positioned to win as we align data readiness, integration, and user engagement. If you’re looking for a fast-growing, highly visible and entrepreneurial team with the opportunity to build new programs and make an impact, this is the perfect opportunity for you. The Boomi product marketing team is hiring a marketer who understands the importance of cultivating new persona targets, including HR, Marketing, and Line of Business leaders, evangelizing a strategic narrative, and enabling product and sales to be successful.

As the inventor of iPaaS, Boomi has a deep understanding of the market’s key needs. We’re deployed in over 67 countries, continuing to serve 15,000+ customers, and have a breadth of capabilities that can scale to any enterprise level.

But we know there’s more ahead – and it’s not just... us. 8 out of 10 organizations see the benefits of becoming a more connected business, and 1 out of 2 organizations believe poor integration is holding them back. From creating new applications to designing new experiences to inventing new business models, our platform with pervasive intelligence is the engine for innovation.

As a member of the Boomi product marketing team, you will have the opportunity to significantly impact the entire business. Specifically, you will be tasked with evangelizing Boomi's strategic narrative around User Engagement as part of our Integrated Experiences mission as well as enabling our AtomSphere Platform. You will spend time connecting deeply with customers, sales, and product teams to understand their buyer and user persona needs. To be successful in this role, you must be able to lead through influence, thrive in a fast-paced, ever-evolving environment, and build a comprehensive plan that balances strategy and execution.

Join us to do the best work of your career and make a profound social impact as a Product Marketing Manager on our Boomi team. We are open to all remote locations!

What makes this role exciting:

• Become a subject matter expert on Integration Platform as a Service (iPaaS), deeply understanding market trends, and use cases.
• Cultivate new personas, including HR, Marketing, and Line of Business leaders and evangelize Boomi’s capabilities for these audiences.
• Translate technology benefits and capabilities into business outcomes around a strategic narrative - turn that into consumable content across externally facing assets, sales enablement tools, blogs, social posts, and more.
• Work cross functionally to support product management, GTM, and sales to evangelize our strategic narrative and enable our platform.
• Assist in the development of a master plan and calendar for content, including narrative evangelism, GTM collateral, and sales enablement.
• Continuously assess messaging and content performance to determine impact.
• Utilize metrics to inform future story and content and collateral needs.

How you will hit the ground running:

Essential skills:

• 8 -10 years in marketing, product marketing, product management or a related field; MBA or advanced degree is a plus (not required).
• Experience in storytelling - making technology understandable and impactful
• Experience building sales enablement programs and compelling content regarding iPaaS, SaaS, software, and/or cloud-related B2B businesses.
• Experience delivering results in an environment with ambiguous processes and multiple stakeholders
• Ability to work collaboratively and influence across multiple functions and teams within the company
• Superior written and verbal communication skills; the ability to effectively communicate

Desired Skills:

• Salesforce
• Asana

Here’s our story; now tell us yours

Dell Technologies helps organizations and individuals build a brighter digital tomorrow. Our company is made up of more than 150,000 people, located in over 180 locations around the world. We’re proud to be a diverse and inclusive team and have an endless passion for our mission to drive human progress.

What’s most important to us is that you are respected, feel like you can be yourself and have the opportunity to do the best work of your life -- while still having a life. We offer excellent benefits, bonus programs, flexible work arrangements, a variety of career development opportunities, employee resource groups, and much more.

We started with computers, but we didn’t stop there. We are helping customers move into the future with multi-cloud, AI and machine learning through the most innovative technology and services portfolio for the data era. Join us and become a part of what’s next in technology, starting today.

You can also learn more about us by reading our latest Diversity and Inclusion Report and our plan to make the world a better place by 2030 here.

Application closing date: August 2021

Dell is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Dell are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Dell will not tolerate discrimination or harassment based on any of these characteristics. Dell encourages applicants of all ages. Read the full Employment Opportunity Policy here