What you will do
- Develop and ensure effective execution of multi-channel marketing and demand generation programs and initiatives (i.e. through social media, display and content syndication).
- Capture and ensure daily review of inbound leads.
- Perform research and potential lead identification using standard internal and external resources, databases and other information sources.
- Engage with prospective clients to ensure understanding and appreciation of Vonage products and services.
- Evangelize the Vonage brand and offerings, educating prospects on how they can achieve personal and/or business goals through Vonage solutions.
- Generate leads and ensure effective follow up to incoming contacts and queries.
- Support Sales and Marketing efforts to qualify potential customers.
- Consistently meet established weekly and monthly contact, lead generation, capture and other measures.
- Maintain and expand the company’s prospect database.
- Help design and ensure execution of new and... enhanced electronic marketing and lead generation efforts.
- Support team efforts to assess the effectiveness of current research efforts and identify improved methods, information sources and strategies.
- Help define and enhance demand generation analysis, reporting tools, dashboards and analytical techniques.
- Monitor reports and information to identify trends, issues and challenges, preparing reports for management and recommending areas for improvement.
- Support team and cross-functional efforts to enhance existing and implement new marketing efforts.
What you will bring
- Strong understanding of the full range of products and services offered by Vonage Business.
- Strong proficiency with Vonage systems, Microsoft business tools, Salesforce.com and other communication tools.
- Demonstrated impeccable integrity and commitment to customer satisfaction. Demonstrated proficiency in marketing customer support and sales administration within the technology sector. Excellent interpersonal and communication skills, including writing, speaking and listening.
Ability to:
- Overcome the objections of prospective customers.
- Handle unsolicited prospect visits, calls and contacts and turn them into sales.
- Create convincing proposals and documentation.
- Create and conduct effective proposal demonstrations that identify and address prospects’ key business issues and, at the same time, highlight Vonage solutions.
What's required for application
Required:
- Bachelor’s Degree in Communications, Marketing, Business or related discipline.
- Prior experience (3-4 years) in a Sales, Marketing, Demand Generation or related position
