SEO Lead

Does the idea of experimenting with entity modeling to map page content to search topics excite you? Do you dream of structured data and XML? Do you consider keyword research a fun way to spend the afternoon?

If you answered yes to any of those questions, you might be a great fit for the new SEO Lead role at OpenPhone. We're disrupting the multi-billion dollar business communications space by building a modern phone system that people actually want to use. We're off to a great start, with thousands of delighted customers (we're consistently ranked the #1 VoIP provider on G2!), but we know there are many, many more teams that would benefit from OpenPhone.

As our first Search Engine Optimization Lead, you'll help millions of businesses find OpenPhone and unlock better customer communication. This is a rare opportunity to help an early-stage startup build its SEO strategy from the ground up and have a huge influence on how we bring our product to market.

Here Are Some Things You'll... Do:

• Grow OpenPhone's search traffic and share of voice by creating and implementing scalable SEO strategies
• Find untapped opportunities and experiment with creative approaches to grow top of the funnel traffic via search
• Perform keyword research and backlink analysis and develop repeatable systems for generating inbound links and increasing domain authority
• Conduct regular, comprehensive technical audits of OpenPhone.co and continually optimize content and page structure
• Measure, analyze, and report on results
• Advise on SEO software and manage relationships with agencies or consultants
• Perform competitive analysis and devise ways for OpenPhone to better compete for key search terms

About You:

• 4+ years in a similar role, managing search engine optimization strategy, and implementation
• Deeply understand core SEO competencies, such as keyword research, content development, page optimization, technical SEO, etc.
• Knowledge of advanced SEO topics, such as the use of NLP and ML, content hierarchies, and entity modeling
• Experience using BI and SEO tools like Google Analytics, Mode, Google Search Console, Google Tag Manager, Ahrefs, Brightedge, etc.
• Very comfortable with HTML, CSS, and WordPress (experience with Contentful a plus!)
• An experimental mindset and willingness to try new things and iterate quickly based on data
• Experience managing agencies and/or consultants
• Excellent written and verbal communication skills
• Experience working remotely, with excellent time management skills and the ability to work autonomously
• BONUS: Video SEO experience

There's no such thing as a 'perfect' candidate. We're looking for an optimist with grit and determination, who is excited to face the challenges of a growing startup. OpenPhone is the type of company where you can grow, and we encourage you to apply to us even if you don't 100% match the exact candidate description.

About OpenPhone

OpenPhone is a new type of business phone. Our mission is to help people communicate better and be more productive.

We’re backed by Y Combinator and the best venture firms including Craft Ventures, Slow Ventures, Kindred Ventures, and others. We're serving thousands of businesses around the world and growing quickly. We take a lot of pride in providing an exceptional customer experience and a product people love. Our customers rated us #1 on all possible categories on G2 Crowd.

We're a distributed team working from San Francisco, Seattle, Ottawa, Moscow, Manila, Phoenix, and Sydney.

We are committed to creating an inclusive workplace that values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status